HERSHEY'S TAKE5
01.
THE BOOTH
The Take5 Remix Booth is a video experience that allows participants to record themselves and then remix the footage. A specialized team of inventors, designers, and programmers took the idea of a GIF booth and turned it on its head—allowing people to be co-creators of the video content. The result is a unique, hands-on experience that serves up high quality clips everyone wants to share online.
02.
USER FLOW
In order to keep the experience as streamlined as possible, visuals lead the user through each screen with supplemental written directions. The user starts by hitting a giant button and the recording begins. Then the user has an opportunity to use the hardware to "remix" their recordinag and play it back. The result is a custom clip that the user has the option to text to their phone and share with friends.
03.
DESIGN
Ruth Scmidt
Cady Beansmith
Ricky Catto
Joe Longstreet
Preston Richey
Sam Twenter
Katy Hornaday
Jason Elm
Julie Ray
Tyler Cook